Adobe introduces live streaming feature to apps for their users

Adobe will soon allow designers to share their skill set with others on a large scale. Adobe showcased many features for its Creative Cloud Application at the annual Adobe MAX conference, and one of the features that managed to impress all the designers is a built-in streaming option.

The streaming feature by Adobe is inspired by famous video streaming sites Twitch and YouTube and allows the user to broadcast their work on just a simple push of a button. The feature also allows users to share a link with other people who want to watch them work. Viewers also get the option to comment and ask questions. When asked about the pros of the new feature, the Chief product officer, Scott Belsky had a lot to say. He emphasized the educational component that could filter videos for users which in turn helped the users to learn the use of specific tools.

“When you see a live stream of someone in our products, you want to know what tool they’re using — when they use the tool and when they stop using it — almost like a form of the waveform of video,” Belsky said an interview. “But imagine a waveform related to what tools people are using, and imagine being able to source all live streams that have ever been done in a particular product, by a particular tool, to be able to learn how people are doing something.”

With Patreon and Skillshare being a popular option for many digital artists to earn some extra by providing lessons on their skills, Adobe is doing something similar by moving in the same direction. The app claims to be helpful for both instructors and the learners. Professional designers, animators, and digital artists can stream their work and can get feedback instantly while the learners have the plus of getting their doubts answered instantly. The app also helps in reducing the continuous file-swapping process between collaborators making the whole process somewhat hassle-free.

Right now, artists are featured on Adobe live by Adobe. The live stream is available on Behance and YouTube. The live streams can run for as long as three hours, and according to Adobe the average watch time on every video on Adobe Live is over 66 minutes. Some streams keep track of the tools used by the artists throughout the video. With the new streaming feature, all the artists will be able to stream their work rather than some selected ones.

“Designers say they learned by sitting next to designers, not by going to design school as much. We just need to enable that on a massive scale,” Belsky says. “It also makes our products viral.”

Currently, in beta testing, the streaming technology by Adobe is available to some selected users of Adobe Fresco. Adobe Fresco is an iPad app that mimics real-life media like oil paintings and such.

The company is talking about its iPad version of Photoshop that hits the app store. The company has also announced that they will be releasing a mobile version of Illustrator sometime in 2020.

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